Rokky witnessed substantial growth in sales throughout the first quarter of 2024. Despite various challenges and market dynamics, Rokky exceeded expectations and set new records in terms of revenue and customer engagement.
Find out our insights on the success we have achieved in Q1 and our forecasts on the upcoming big releases.
Shipped Keys, Revenue, Profit & Margin
The first quarter of 2024 saw a consistent increase in sales volume for Rokky.
January 2024 Rokky shipped 141,094 digital keys, generating revenue exceeding $1,000,000. The gross profit for the month exceeded $162,000, reflecting strong market demand and effective cost management strategies.
February 2024 Rokky experienced a significant surge in sales, shipping 253,512 digital keys and generating revenue exceeding $2,133,000. Despite increased marketing expenses, the gross profit for February surpassed $211,000, showcasing the company's ability to capitalize on market trends.
March 2024 March marked a milestone for Rokky, with the company shipping 305,900 digital keys and achieving revenue exceeding $3,781,310. The gross profit for the month soared to over $297,000, underscoring Rokky's robust performance and sustained growth trajectory. March 2024 revenue has become the record highest of all times Rokky distributes digital keys to gamers all over the world.
Top Selling Games in Q1
Europe
January 2024 The European market witnessed strong sales of immersive titles such as Hell Let Loose, Life is Feudal: Forest Village, and Darkest Dungeon.
February 2024 Warhammer 40,000: Rogue Trader and Marvel's Spider-Man emerged as top contenders in February, capturing the attention of European gamers.
March 2024 HELLDIVERS™ and Tomb Raider maintained their popularity in March, alongside new releases like Beholder 2 and STAR WARS™.
China
January 2024 Chinese gamers gravitated towards strategic titles like Kingdom Two Crowns and Sid Meier's Civilization® VI, reflecting a preference for immersive gameplay experiences.
February 2024 APEX LEGENDS and Titan Quest dominated the Chinese market in February, highlighting the region's affinity for competitive gaming and multiplayer experiences.
March 2024 Overcooked! 2 and Metro Exodus captivated Chinese gamers in March, offering engaging gameplay and compelling narratives.
CIS
January 2024 ELDEN RING and Hogwarts Legacy resonated with gamers in the CIS region, showcasing a diverse range of gaming preferences.
February 2024 Hogwarts Legacy and Resident Evil 4 maintained their popularity in February, alongside new releases like TEKKEN 8 and Gothic.
March 2024 HELLDIVERS™ 2 emerged as a frontrunner in the CIS market in March, accompanied by titles like Shadow Tactics: Blades of the Shogun and Detroit: Become Human.
Rokky Insights Rokky's insights offer valuable perspectives on market trends and consumer behavior.
The release of Horizon Forbidden West™ was marred by piracy issues, impacting its sales performance. Rokky acknowledges the challenges posed by piracy and continues to explore solutions to safeguard intellectual property rights.
Overcooked! 2 remains a consistent top-seller in China due to its accessible gameplay mechanics and strategic discounting strategies. Rokky leverages consumer insights to optimize pricing strategies and drive sales in key markets.
Dragon's Dogma 2 experiences significant success in the CIS region, highlighting the influence of regional gaming preferences and market restrictions in China. Rokky remains committed to navigating regulatory complexities and expanding its presence in diverse gaming markets.
Q2 forecast Not only do we count revenue and track statistics of our selling performance, but we also make forecasts for upcoming releases and draw up selling across different markets accordingly.
Slavic Magic, a game developer with headquarters in Poland, will release Manor Lords, one of the most anticipated games of April 2024. At Rokky, we’re going to sell the digital keys only to our B2C clients. And, to be honest, we expect very high sales for this item.
Also, we’re expecting a further increase in revenue and the number of keys we sell thanks to our upcoming collaboration with one of the leading game developers that publishes world-top-selling games. We cannot mention the games or our future partner yet because of the NDA, but we promise it’ll be a huge collaboration.